Sony Music Launches RCA Information Label in Mainland China – Billboard


Sony Music Leisure is beginning an outpost of RCA Information in mainland China.

From its base in Shanghai, the brand new label, RCA Information Larger China, will deal with signing artists in China and increasing the corporate’s presence within the area. RCA will spend money on artists trying to “broaden their creative and business alternatives” throughout streaming, gaming, digital actuality, NFTs and the metaverse, Sony mentioned in an announcement on Thursday (Might 19).

In making the announcement, Sony Music mentioned RCA Larger China had signed Chinese language artist Jackson Wang and Taiwanese singer A-Lin.

The cope with Wang, who can also be a member of Ok-pop group GOT7, is for one album in Chinese language; he’s signed to indie 88rising for his English-language productions and beforehand had unique album offers with Tencent Music Leisure, a Sony Music spokesperson tells Billboard. RCA Information Larger China has already launched the one, “Jackson Wang.”

A-Lin is a five-time Golden Melody Awards nominee, that are often known as the “Mandarin Grammys.”

Sony Music named Kevin Foo, who had been overseeing Sony’s Taiwanese operations since 2019, as managing director of the brand new label. He launched the careers of a number of Asian artists, together with Linying, Charlie Lim and The Steve McQueens, Sony Music says.

New York-based RCA Information, one among Sony Music’s 4 flagship labels, additionally has places of work in the UK, Germany and France.

The brand new RCA Information workplace comes as Sony Music has been increasing and reorganizing its Asia operations. In 2020, the main label, which had been overseeing Asia from Sydney, Australia, for 12 years, divided Asia into 4 hubs — India and the Center East, Larger China, South Korea and Southeast Asia. Then this March, Sony Music mentioned it was opening a Singapore workplace to supervise Southeast Asia, together with Thailand, Singapore, Vietnam, Indonesia, the Philippines and Malaysia.





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Sony Music Leisure is beginning an outpost of RCA Information in mainland China. From its base in Shanghai, the brand new label, RCA Information Larger China, will deal with signing artists in China and increasing the corporate’s presence within the area. RCA will spend money on artists trying to “broaden their creative and business alternatives”…

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